Succeeding In Contemporary Markets With Contemporary Marketing Apps

Not so long ago, marketing meant advertising in newspapers or popular magazines. At times, there were jingles on radios, and at other times it was celebrities endorsing the product on television channels. New business enterprises used sales personnel for door to door sales and gained access to the markets in this way. Most of the business enterprises used flyers, and even direct marketing initiatives. Last two decades have changed the scenario drastically, thanks to Internet, computer, social websites, tablet pcs, ipads, etc. Unlike in the past, when marketing efforts were more like shots in the dark, contemporary marketing has become a precise science that targets a specific market for better results. Launch of tablet PCs, iphones, and ipads, has allowed people to work while they are on move. The implication is that technologically savvy generation X and generation Y are integrating such new technologies in their marketing tasks to gain an edge over their competitors. There are several marketing related software programs or apps available in the market that can be used on such tablets, ipads, iphones, etc. Of these, 3 Apps to Help You Write a Marketing Plan Quickly are discussed below.

1. MarketmyBiz.

This is a free software, or freeware offered by Australian government. It is compatible with iPads, and Android tablets.

Advantage of MarketmyBiz is that it is easy to use. Navigation is also easy in this app. However, the unique feature of this marketing application is a special section, which identifies the flaws in marketing plans of the user and helps the user to create, or alter it suitably. After the user implements such corrections, this program integrates all relevant modules into a single report which is fairly simple to understand. Such report can then be printed using the tablet, or even sent across through email. It is also possible to create a PDF file of such marketing plans using MarketmyBiz. Though this program is beautifully designed, it does have its limitations. It does not have wide range of options.

5 Top Tips For Marketing Your Mobile App Business

5 Top Tips For Marketing Your Mobile App Business

2. Marketing Plan Premier

This marketing software offers almost total solution to the task of marketing plans generation. This tool is especially suited for iPad users. User inserts data in this program’s fill in the blanks. Such user fed information is then analyzed by the software to identify what are the problems that consumers have with the Company’s products, and how these problems can be effectively resolved. In addition to addressing the consumers’ problems, Marketing Plan Premier helps user to identify specific markets, and determine the product’s price. The software also helps the user to analyze why the business’ competitors are faring better or worse. User can also get guidance on advertisement options from this program. Eventually, user fed information is transferred to pre-defined locations in the “executive summary” generated by this program. This multi-page summary is in Microsoft Word. Therefore, it can be transported easily through emails.

As of date, this marketing related software tool is available for $9.99.

3. Marketing Plan App

This application for marketing is developed for using on Android and iOS. Unique feature of this software is that it can be used with the smaller screens of mobile phones. User fed information is used to generate what would be the business’ goal with such data. Information fed by the user is also analyzed to understand the market for the product. Such market analysis is then used to determine the required marketing budget. Relevant marketing reports that this application generates are in word file format or PDF file format. Users can email such reports and information through mobile phones, or any other contemporary devices.

How Modern Marketing Works

How Modern Marketing Works

There are two prices for this application:

  • The version that is used on ioS is priced at $9.99.
  • The version that is used on Android is available for $7.99.

Software programs focusing on marketing plan generation are increasing in number with each passing day. Above listed marketing apps are some of the best such programs available in the market as of date. Such apps save the business’ resources by preventing such resources being used for not-so-profitable products, and also help the user realize when marginal increase in price hike is due. Effectively, such marketing related tools can also make the business more profitable.

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Best Ways Of Preparing For Retirement


One of the most important things that people must do in their lives is making plans for their retirement whether or not they have a few more years before they retire or they are preparing to retire. Unfortunately, owing to lack of adequate planning, many of them find it difficult to retire when they want to. Consequently, they end up living on constrained budgets since Social Security is insufficient for them to survive on in various parts of the country or working for many more years until they are too old. However, in order for you to avoid ending up like them and instead ensure that you enjoy living comfortably for the remaining years of your life, you should follow a few simple tips when it comes to planning for your retirement.

Start making retirement plans early enough

The best thing that you can do when making plans for your retirement is to start early. As compared to people who start saving at the end of the year before they retire, you are more likely to end up with a larger amount of money because saving early allows your money to grow if you start saving the year before you retire. The small amounts that you save eventually lead to a significant increase in your wealth when you add them together even though you might find the interest to be a small amount.

Retirement planning: 10 things to be done everyday

Retirement planning: 10 things to be done everyday

Reap from Employer Matching Programs

If you want to plan for your retirement, you should take advantage of your employer matching programs if your employer offers these programs for IRA or 401K. For example, if you are saving 1% and your employer is offering 3% matching programs, you are losing free money. Hence, in order for you to get everything that you have a right to, you should ensure that you save at least as much as the amount that your employer matches through the aforementioned programs. In addition, before you move to another company, you should make an effort to ensure that you vest your account before doing so in order to avoid missing all the money that your employer puts into your account. Staying with the same company until you retire is beneficial because it will probably fully vest you for many years.



Taking care of your investment portfolio

Your investment portfolio has different types of investments. For example, bonds have a low return because they are a low risk investment. A portfolio that has many stocks is therefore ideal for you when you are considering saving for retirement. Stocks have a good return even though they are higher risk investments. If you have some time before you retire, your portfolio can handle the challenges that a volatile stock market poses and in effect, it will allow you to stabilize before you retire.

In order to prepare for your retirement, the aforementioned tips are some of the things that you need to do because they can enable you to live comfortably by making it easier for you to have enough money. Hence, it is advisable for you to follow them in order to prepare for retirement in style.

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How to Quit Smoking in 5 Easy Steps

For all the people that say that smokers should quit smoking, they are quite right but what they don’t know is that quitting is not that easy as they think it is. This is because smoking is not just a simple action that you suddenly stop doing. It involves psychological and physiological aspect as well as breaking a habit that the body has been used to for a long time. If you have been smoking for a long time and want to quit smoking for good, here are five steps that will help you control and eventually stop your craving for smoking.


Everything starts on your decision. You need not worry first if you will make it, if you will be able to sustain it and other worries. Worry only after you have a decision to finally quit smoking. Once you have made the decision, you need to plan your next steps so that you’ll be able to sustain your decision

How To Quit Smoking In 5 Steps That Are Both Easy And Hard At The Same Time

How To Quit Smoking In 5 Steps That Are Both Easy And Hard At The Same Time

Put a timetable

So that you will have a clear goal, you need to formulate a timetable. The timetable should be clear and attainable so you can reach your goals. If your goals are not attainable, you would be wasting efforts. Your timetable should be simple and progressive at the same time. You don’t have to rush things. The important thing there is you have made small victories and through these victories, you’ll be able to attain your final goal which is to quit smoking.

Manage your cigarette cravings

You can do this by getting away from your smoking triggers. You might need to have a nicotine gum to manage your smoking craving. You also need to get away from persons who are frequently smoking. If you don’t go away, you might be able to smell the smoke and go back to smoking again.



Try to lose weight

There are many people who advise ex-smokers to also weight. Aside from having the right distraction to keep you from going back to your old vice, there are many that say that you need to lose weight so you will not have a hard time quitting smoking.

Seek professional help

When everything else fails, you don’t have to do everything on your own. You can ask help. There are many organizations out there that are willing to help those that are willing to help themselves. You can get expert advice from persons who have undergone through the same process that you’ve been through right now.

In conclusion, quitting smoking doesn’t have to be a miserable process in surveys conducted among smokers, there are many points in their life that they have decided to quit but when they smell smoke from other smokers they can’t control the urge and return to smoking again. Quitting smoking takes commitment, persistence and consistency. If you have a hard time in keeping up with your plan, you can follow the steps listed above. As a last tip, quitting smoking must be a personal choice and not because you are forced by other persons to quit.

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3 Easy Ways to End a Relationship Without the Pain


There are times when our fairy tale love story goes sour and we feel stuck. No matter how much we try to mend ways, things don’t seem to fall in place again. As it is said, a wall broken once will always have cracks to show, a damaged relationship or a broken trust, cannot be revived this easily. Therefore, it is best that both the sides part ways, amicably, without much fuss or pain for either side.

A relationship either moves on a steady path till the end of life or it ends after some time. Not every relationship can last forever! There will be a time when it has to come to an end. And that end, needs to be a mature step, accepted at both sides and amicable. It is always to have a happy ending even to a relationship than ending it in frustration, guilt or anger. For every struggling relationship, it is best to put the guns down and have an amicable end to the journey.

How to Tactfully End a Relationship

How to Tactfully End a Relationship

3 Easiest Ways to End a Relationship

Deal it personally

Ideally, the best possible way to end a relationship and that even a long term one, needs personal contact. Many people believe in coming down to text messages, e-mails, friends and even short notes to end the relationship that mattered once to them. All that one can do to offer the best to the person who has been in a relationship with them for quite some time, is to end it with a face-to-face conversation. One needs to be calm, gentle compassionate; hear out the other person and always remember to give reasons. While ending a relationship, one has no right to hurt the feelings and emotions of the other person. All they need are answers and they at least deserve to know them.

Keep it slow and steady

Another way of ending a relationship and a way that works most of the time is by ending it slowly and steadily. A gradual drift from the long hours of walk, frequent dates and overnight stays, is a sign! The other person will feel the gap being created and with time, will learn to live life without your being too much in it. Once a person plans the slow drift and gradually moves out, then it is a lot easier. It is almost like a reversal, opposite to how the person gradually moves into a person’s life, he or she gradually moves out, without being a real pain for them.

4 Reasons to Swap Regret Over Your Breakup for Excitement

4 Reasons to Swap Regret Over Your Breakup for Excitement

Expert Counseling

Last but not the least; most people, friends and families would advise counseling. Whether you are planning to end your marriage or a long-term relationship, it is always difficult. It is hard on both sides and at least for one, it is heart-wrenching. And if there are children involved, then it can get even more complicated and unbearable at times. It is best to seek professional and at times, legal advice to ensure that things can be dealt on a positive note without harming anybody’s feelings.

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Compared: The 3 Sub-$200 E-Readers Taking The Market By Storm

E-Readers are becoming the must have item for every bookworm out there. The benefits of the low prices of ‘ebooks’ combined with ability to carry your entire library in your pocket have changed the game! So here I am going to compare the 3 E-Readers that need your consideration if you are currently in the market for one.

Amazon Kindle PaperWhite $120 (3G $200)

Ahh the Kindle, the most famous name of the 3. In fact the very word ‘Kindle’ is perhaps more well known than the term ‘E-reader’ itself! You may have heard of the other 2 E-readers in the Kindle range, such the Kindle Fire and the Kindle Basic, but what are you getting for $120 with the latest incarnation of the Kindle, the ‘Kindle PaperWhite’?

Is Windows 8 and RT Doomed to Fail Against Android?

Is Windows 8 and RT Doomed to Fail Against Android?

Well for starters, like every Kindle, it gives you access to the Amazon Kindle Store directly from the device itself. The Amazon store is without a doubt unrivalled in terms their sheer amount of Books available for purchase at your fingertips, including many from just $.99!

Out of the 3, the Kindle PaperWhite has the highest definition screen and uses the exclusive e-ink technology to reduce eye-strain and emulate the visual effect of real book paper pages and ink. Also, if you hadn’t guessed by the name, the screen is lit up by LED lights to allow you to read in the dark, a new feature to the Kindle Range.

Good E-Reader - eReader & Tablet PC

Good E-Reader – eReader & Tablet PC

The PaperWhite is very responsive to the touch and comes in a 3G option for those who want the freedom of the internet when away from home.

Barnes & Noble Nook Simple Touch GlowLight $120

Like the Kindle, the ‘Nook Simple Touch GlowLight’ is based on a popular earlier model with the new back-light feature for allowing you to read in low-light scenarios.

Unlike the Kindle, there is no 3G option for Barnes & Noble’s offering. There is access to Barnes and Nobles’ online book store through the device; however it would not be fair to say that the store itself trumps Amazon’s extremely comprehensive range and pricing structure.

Things you may like about the Nook are the physical ‘turn page’ button, the inclusion of a main power adapter in the box itself and the ad-free software platform that runs on the device.

Kobo Glo

The Kobo Glo is a highly responsive tablet thanks to its relatively powerful processing unit. The screen is also a triumph, it has a very high resolution and refresh rate. And all in all, the hardware of this device is noticeably superior to the aforementioned products.

The navigation aspect of the software however, is highly problematic. It takes some time getting used to it; often it will feel a chore just to find what you are looking for.

An interesting point about the Kobo Glo is that you are given in-device access to more than one book store, this is great if you are the type who wants to shop around for the best deal, but to be quite honest, Amazon’s ‘all under one roof’ system prevails over all competition.

There have also been some complaints about the back-light on this product being too bright and tiring on the eyes in dark rooms. So this is something you should take into consideration before purchasing.

These 3 units are all similarly priced and all 3 will give you bang for buck. All 3 have great hardware and all 3 give you access to an enormous range of well-priced ebooks. But my vote has to be with the ‘Kindle PaperWhite’. With the option to go 3G, the unique e-ink display and also the access to the fantastic Amazon Kindle ebook store, you need not look any further Amazon’s latest device.

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